Digital marketing - strategy, implementation and practice
Digital marketing - strategy, implementation and practice
Fiona Ellis-Chadwick , Dave Chaffey
- Utgitt:
- Norsk lyd- og blindeskriftbibliotek, 2021
- Lengde:
- 38 t. 39 min.
- Passer for:
- Voksne
- Språk:
- Engelsk
- Innleser:
- William Talesyntese
- Boknummer:
- 282184, 382184
Fra forlagets omtale: Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to achieve the goals of integrated multichannel marketing. This streamlined seventh edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies from cutting edge companies such as ASOS, Spotify, Zalando and Zappos, to help students understand digital marketing in the real world.
-
Flere handlinger
- Finn bøker
- Meld deg inn
- Hjelp - kategorier